Our culture Dot

Our Ethos

Mindforce is a place where relationships are given the utmost importance. We empower our clients, partners, and our diverse workforce through our thirst for knowledge, transparency, respect for diversity and shared desire to uncover the next nuggets of information that advance our understanding of the world we all live in.

To grow alongside our clients, as they rely upon us as their most trusted source of primary research, research innovation, and strategic insights

Our mission is to ensure our clients have the best opportunity to succeed by connecting their need for information with reliable and actionable insights from the right audience, at the right place, at the right time.


We empower our clients and our
people alike to realize their ambitious goals


By understanding our clients’ needs we begin the journey of each project with transparent communication and mutual expectations culminating in delivery of quality insights.


Integrity is non-negotiable. Honesty and transparency in operations and servicing is at the core of our business.


While each research project provides valuable insights to our clients we also learn about sample targeting timing and other project management aspects as part of our continuous learning process.


Our clients’ business is as important to us as it is to them. We strive to be thought of as members of their extended team.


Businesses are adapting to rapidly changing markets. We help them respond to change head-on with confidence that they are equipped with advantageous insights.

We believe in partnering with our clients

We are keen to connect with you and discover the next big insight for you

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