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PRIMARY RESEARCH
Mindforce Research delivers relevant and reliable insights from vetted business and consumer respondents on a global scale
Since our inception in 2011, our growing client base of leading global consultancies and organizations have come to rely on us for impactful and timely research delivery, transparent and continuous communication, superior panel quality and management, as well as pre-fielding consultation and post-fielding data processing. Whether our clients need a small qualitative study in a specific community, or a large, multi-country quantitative study of hard-to-find executives, Mindforce has the in-house capabilities to manage online, CATI, Hybrid, or mixed mode projects on a global scale.
Quantitative
Research
Our extensive B2B and B2C data collection experience cuts across multiple vertical industries in more than 30 countries. Our experienced and skilled staff uses the latest survey techniques and technologies to meet the specific needs of our clients while conforming to all industry practices and standards for privacy. We conduct quantitative studies in all parts of the world leveraging our survey programming, project management, quality assurance and control and data processing teams with NAM, EU and APAC based account management resources to provide our clients with solutions that are both scalable and cost-effective.
Our in-house CATI center conducts surveys globally - Americas, Europe, Asia Pacific, Middle East, LATAM and Africa, with native speakers or accent neutralized interviewers.
Proven techniques are deployed to derive the best results
CAWI
Computer Assisted
Web Interviewing
Computer Assisted
Web Interviewing
Primarily used for time-intensive interviews or high-profile respondents using a web link after thorough due diligence and verification.
CATI
Computer Assisted
Telephonic Interviewing
Computer Assisted
Telephonic Interviewing
Conducted by our in-house team of experts with a keen focus on data quality, working closely with the clients.
Qualitative
Research
We have a dedicated and highly skilled team conducting in-depth interviews, often with high level/hard to reach respondents. Mindforce Research can meet your need for deeper insight into various behaviors and decision processes through in-depth interviewing techniques. Many of our clients use this resource as a companion to quantitative studies to gain specific insights. We can also assist with the preparation of discussion guides for these interviews.
Our research team uses innovative techniques during the interviewing process to probe deeply held motivations, attitudes and beliefs that often play a major role in market choices reflected in quantitative survey responses or empirical behavior.
IN-DEPTH
DISCUSSION
DISCUSSION
We have in-depth interviewers with the ability to conduct IDIs by phone and in person (F2F).
Our IDI interviewers have experience in conducting interviews on specific B2B and B2C topics across geographies.
FOCUS GROUP
DISCUSSION
DISCUSSION
Our experts are fully equipped to conduct both online and in-person focus group sessions through detailed client consultation and preparation. We have the capabilities to recruit as well as moderate any discussions.
We are committed to gaining qualitative insights from our respondents through skilled questioning and innovative probing techniques
Some best practices we enforce
Exclusive consumer and
business panels
business panels
Daily client updates via
reportal links
reportal links
Dedicated, experienced
project managers
project managers
Soft launch debriefing
before full fielding
before full fielding
Central management of
100+ dedicated CATI
center
100+ dedicated CATI
center
We have successfully completed thousands of interviews with hard-to-reach audiences globally.
We believe in partnering with our clients
We are keen to connect with you and discover the next big insight for you
Contact us