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Online Sampling Operations
We help you test the waters
before you go for the big catch
Mindforce Research started its online sample operations in 2011. Today, our proprietary panels are by invitation only and include participants in over 30 countries, with over 8.7 MILLION CONSUMERS and more than 2.0 MILLION B2B DECISION MAKERS and PROFESSIONALS. Notably, over 900,000 of our B2B panellists are IT DECISION MAKERS, of which 21% are VP-level and above.
Our panels are actively managed, and unlike many panel providers, mutually exclusive; consumer panellists never get a business survey and business panellists never get a consumer survey.
B2B
Mindforce Research’s B2B panel is by invitation only with two-phase qualification procedures. Our panel is built through running targeted social media campaigns, email campaigns and telephone campaigns. Apart from these internal, ongoing processes, Mindforce Research has strategic partnerships with various social media websites, publishers, loyalty programs and professional association from whom it purchases databases to source respondents.
Mindforce Research also leverages its 100+ CATI station resource to build its world class B2B panel through ongoing telephonic recruitment. Mindforce Research also has a vetted network of panel partners which it occasionally uses to reach out to a subpopulation or a specific geography and demography.
B2C
We cover a wide variety of consumers across the globe. We target consumers based on their profile which includes specifics on their –
AGE/GENDER/ ETHNICITY
EDUCATION
EMPLOYMENT
TECHNOLOGY USAGE
TRAVEL HISTORY
AUTOMOBILE OWNERS
PREFERENCE / USAGE OF HOME APPLIANCES
PERSONAL AND COSMETICS PRODUCTS
INCOME incl. HNWI
Bartenders
Wait Staff
Store Managers
Influencers
Our Influencer work focuses on retail workers who are face-to-face with consumer buyers and influence their thought processes and decisions. Examples include
Tire Dealers
Auto Mechanics
Home Appliances
Students and Early Professionals
Hairdressers
Fleet operators
Healthcare and Pharma
We target healthcare professionals globally. Our empanelled members include General Practitioners/Physicians, Cardiologists, Dentists/ ENT Specialists, Orthopaedic paediatricians, Endocrinologists, Paediatricians, as well as Nurses, Nurse Practitioners, Lab Technicians/Managers/Directors, office staff and medical IT specialists.
Partner with us for your next online sampling need
Let’s connect and explore possibilities together
Contact us