What drives consumers to buy Mobile Phones

<span>What drives consumers</span> <br>to buy Mobile Phones Dot
Objective

We assisted a global market research organization analyse the consumer attitudes towards purchasing and utilization of mobile phones and get the clarity of the growing market trends in mobile phones.

Methodology

Online Method

Respondents

Respondent with the age group of 18 years old and older, split 50:50 male to female

Sample

2500 interviews

Geography

North America , CA, FR, DE, Europe, ES, IT

Result

The client used the survey results to produce a comprehensive analysis of consumer habits, the type of features they look for while purchasing a new mobile phone, as well as a competitive analysis among different brands.

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